My very first e-book for my home based small business was entitled “Fill Your Plate and Still Lose Weight!” which was a collection of complete meals for one person consisting of 350 calories each.
After that, I wrote a second e-book with my business partner entitled “Is Your Site Suffereing from Lack-O-Traffic-Itis?” which teaches home based small business owners how to improve their website ratings.
What I discovered is that writing successful e-books for a home based small business can be done quickly and efficiently if you follow some simple guidelines. Below are some of the tips I learned to help the process move more easily in my own venture:
*Choose a topic you are passionate about and have knowledge or experience in. This is imperative for ease of writing.
*Include great content so that your readers are getting expert information that they can put into use immediately.
*Include freebies such as extra material, bonus information, or secret tips that provide over the top value for your customer.
*Include images, pictures or diagrams where possible to appeal to the visual learner.
*Choose easy to read fonts that will make it easy for the reader.
*The rule of thumb is a least 30 pages so that your book has valuable information and good quality content.
*Hook the reader with an exciting title.
*Testimonials add credibillity.
*Tell your customer where they can buy extra copies.
*Provide a referral fee for those who wish to promote your book on your behalf.
*Use fun, eye-appealing graphics for your cover.
*Price your book right. Consider using $7.00 as this is a magic number that people use to purchase a product with very few returns.
*Include links in your book for additional offers, upsells, or free information.
*Add a guarantee if you can. People appreciate a no-risk purchase if the book doesn’t deliver.
*Create a professional sales page designed to hook your prospect immediately.
Writing e-books is a wonderful way to earn a living.
By positioning yourself as the expert in your field for your home based small business niche, e-books can also help brand you as the professional that you are.
Learn more about e-books. Stop by Jan Walker Pinnington’s site where you can find out all about writing e-books and what it can do for you.
categories: